U.S. CELLULAR CELEBRATES OPENING OF INTERACTIVE, DIGITAL STORES IN EAST TENNESSEE

November 1, 2013

FOR IMMEDIATE RELEASE
November 1, 2013

For more information, contact:

Natalie Lester
Public Relations Counsel
Office: 865-544-0088
[email protected]

Laura Lualhati
Media Relations, U.S. Cellular
Office: 773-399-4849
[email protected]

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High-concept stores offer unique customer experience

Whether you prefer to call and text, or you are a technology enthusiast who wants all the bells and whistles of a power-packed smartphone, U.S. Cellular (NYSE: USM) encourages customers to visit its five updated locations in East Tennessee, which include:

• 2736 Schaad Road, Knoxville, Tenn., 37921
• 8401 Kingston Pike, Knoxville, Tenn., 37919
• 4873 N. Broadway, Knoxville, Tenn., 37918
• 717 Louisville Road, Suite 102, Alcoa, Tenn., 37701
• 562 Winfield Dunn Parkway, Sevierville, Tenn., 37876

“At U.S. Cellular, we treat our customers like neighbors, not numbers, and our stores are designed with them in mind,” said Jack Brundige, director of sales for U.S. Cellular in Tennessee. “We’re thrilled to bring these high-concept stores to Knoxville and the surrounding area. This new store is built with state-of-the-art features that make shopping an easy and enjoyable experience. This store is the perfect complement to our cutting-edge device lineup, 4G LTE network and the unique benefits of being a U.S. Cellular customer.”

The highly experiential store has a full service center and features phone bars designed to allow customers hands-on access to the latest devices and accessories. Some stores also have lounge areas for customers and U.S. Cellular associates to engage in a more comfortable shopping experience.

Customers can test U.S. Cellular’s cutting-edge devices that include the 4G LTE Samsung Galaxy S® 4TM and other AndroidTM-powered, WindowsTM Phone and BlackBerry® devices. Customers will enjoy fast web browsing and quick app downloads with access to 4G LTE speeds that are up to 10 times faster than 3G.

The East Tennessee stores employ 69 associates.

The Broadway location is open from 9 a.m. to 8 p.m. Monday through Friday; 10 a.m. to 7 p.m. on Saturday; and 12 to 5 p.m. on Sunday.

The Kingston Pike location is open from 9 a.m. to 8 p.m. Monday through Friday; 9 a.m. to 7 p.m. on Saturday; and 12 to 5 p.m. on Sunday.

The Schaad Road location is open from 10 a.m.to 8 p.m. Monday through Friday; 10 a.m. to 7 p.m. on Saturday; and 12 to 5 p.m. on Sunday.

The Alcoa and Sevierville locations are open from 9 a.m. to 8 p.m. Monday through Friday; 10 a.m. to 7 p.m. on Saturday; and 12 to 5 p.m. on Sunday.

4G LTE service provided through King Street Wireless, a partner of U.S. Cellular. LTE is a trademark of ETSI.

About U.S. Cellular

U.S. Cellular rewards its customers with unmatched benefits and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier has a strong line-up of cutting-edge devices that are all backed by its high-speed nationwide network that has the highest call quality of any national carrier. By the end of 2013, 87 percent of customers will have access to 4G LTE speeds. U.S. Cellular was named a J.D. Power and Associates Customer Service Champion in 2012 for the second year in a row. To learn more about U.S. Cellular, visit one of its retail stores or uscellular.com. To get the latest news, promos and videos, connect with U.S. Cellular on Facebook.com/uscellular, Twitter.com/uscellular and YouTube.com/uscellularcorp.